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MEGOGO is actively developing innovative solutions. In the end of 2015, the company has presented a VR application, in Summer of 2016 has implemented a test feature of machine learning-based advertising with the usage of artificial neural networks, and on the same Summer MEGOGO has become the first video service in the world that broadcast live streams in unique format: professional shooting and self-streaming.

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UA, Studio “Quarter-95”), The main source of monetization is a short video ad, which is shown to users before watching the movie, at the end of it and while pressing pause. The company produces its own content: in May 2016, 28 new updates if the legendary Ukrainian animation series “Kozaky” was published.The series has been re-created by “Baraban” animation studio.This number includes more than 25 movie and serial interactive channels created by MEGOGO.The service has signed contracts with the major Hollywood studios – FOX, Universal, Sony, Walt Disney, MGM, Miramax, Warner Brothers, Paramount Pictures, BBC, Euronews, Discovery Communications, Scripps, Viacom.Since August 2016, MEGOGO is broadcasting Live reports from numerous cultural and sports events, such as Z-Games, Red Bull BC One, Nashestvie Festival, and Nashe TV musical show.

Since 2015, MEGOGO develops own niche channels with interactive functions.The show was renewed by the service in cooperation with Baraban animation studio.In August 2016 large-scale LIVE-broadcastings of sports and cultural events were launched, continued by the first self-produced travel video blog in the summer 2017.For example, the service launched its own sign language studio, adapting content for people with hearing impairment for a special section on the website with thousands of movies and cartoons.In June 2018, in a joint effort with UN volunteers, MEGOGO has launched 6 modules of free video-courses in International Sign Language given to all who's interested.The service utilizes the following monetization models 1) AVOD: free access with advertising - available on the territory of 15 Post-Soviet states; 2) SVOD: subscription to premium movie catalogue; 3) Bundle subscription Movies&TV, with consists of SVOD catalogue and Pay TV service.